FireCon Trade Show

FireCon 2019 Trade Show will take place September 5-6, 2019 at the Victoria Inn Hotel & Conference Centre.

**Current content is reflective of the 2018 Trade Show.** 
2019 information coming soon!


Thank you to those who attended FireCon 2018!

FireCon 2018 Trade Show September 6 & 7, 2018 

Victoria Inn Hotel & Convention Centre, Thunder Bay, Ontario

FireCon is Northwestern Ontario's leading fire/rescue/EMS educational conference and trade show.  The FireCon 2018 Trade Show is the perfect venue for your company to promote your products and services and connect with those in the fire service.  

Year-after-year the FireCon Trade Show continues to attract major fire service suppliers.  Over the course of two days, your exhibit team gets direct access to those who use your equipment, products and services every day.  Participants are provided with opportunities to visit with exhibitors ensuring your sales team has the opportunity to highlight new products and services, foster existing customer relationships and generate new sales leads.   In addition, your participation goes directly to supporting important emergency service training in Northwestern Ontario.

About FireCon

For the past 25 years, Emergency North Training (ENT), staffed by volunteers, has developed critical regional training for firefighters and emergency first responders for municipalities, unincorporated territories and First Nations in northwestern Ontario.  The main training forum held each September is known as FireCon. 

Municipal budgets in the northwest continue to be under significant pressure to reduce costs and spending.  With that said, the courses offered at FireCon, on a per-student basis, are likely the best opportunity for your first responders to receive affordable training at a recognized standard.  As such, Emergency North Training prides itself in delivering training that is affordable, accessible and attainable.  Training delivered at FireCon adheres to the standards that are acceptable to the OFMEM and the Ministry of Labour. 

Collaboration and partnerships with the OFMEM, the Ministry of Natural Resources, the OAFC and many corporate sponsors ensure that our objective to provide regional emergency training, and in particular, the staging of the annual FireCon event, remain possible.

Our Trade Show offers attendees the opportunity to receive information from company experts on new equipment, technology, products and services available to the fire service.  The Trade Show continues to be a significant contributor to FireCon, and we truly appreciate our suppliers continued support.  On Saturday, we host our annual banquet, which provides an opportunity to enjoy a delicious meal and entertainment, while networking with colleagues.

FireCon is more than just training.  It is the rendezvous for the fire service in the north. 

Why Participate?

  • Reach the 250+ fire personnel from northern Ontario.
  • Contact new prospects, generate new leads and build relationships with fire service leaders in the north.
  • Promote your image and maximize your market exposure in the north.

How Else Can I Get Involved?

Are you looking for exposure and sales opportunities beyond your booth? Maximize your involvement with FireCon through one of our event sponsorship opportunities. To find out more, contact us!

FireCon 2018 Trade Show Information

Date:  September 6 & 7, 2018
Location:  Victoria Inn Hotel & Convention Centre, 555 West Arthur Street, Thunder Bay, Ontario
Trade Show Location:  Embassy & Regency Ballrooms.  Outdoor exhibit space is located outside the ballroom doors in the parking lot.
Trade Show Contact:  Michelle O'Hara, Business Development & Operations Manager, 905-426-9865 x222 or
2018 Trade Show Booth Fees
Options Includes Rate
2018 Booth Rate
Lunch/coffee break on Friday and evening receptions on Thursday & Friday for 3 representatives.  Each booth includes an 8ft table with 2 chairs. $650.00 + HST ($84.50) = $734.50
Additional Booth Lunch/coffee break on Friday and evening receptions on Thursday & Friday for 1 representative.  Each booth includes an 8ft table with 2 chairs. $325.00 + HST ($42.25) = $367.25
Outdoor Space Lunch/coffee break on Friday and evening receptions on Thursday & Friday for 1 representative $520.00 + HST (67.60) = $587.60
Supplier Name Badge Order Form and On-Site Contact
All exhibitors are required to submit their staff name badges for the show, as well as provide an on-site contact. Click the link below to submit yours now.

FireCon 2018 Staff Name Badge Order Form and On-Site Contact Information

Trade Show Setup and Hours

Thursday, September 6, 2018 Trade Show Setup 9:00 - 16:30
Trade Show Open
Hospitality Meet & Greet
Opening Ceremonies
17:00 - 21:00
Friday, September 7, 2018 Trade Show Open 12:00 - 21:00
Trade Show Move Out 21:00

Important Exhibitor Information

Only one company can be hosted per booth.  If you have other supplier representatives, they must purchase a booth space on their own.
The exhibitor agrees to use the said space solely for the display and/or sale of his product and/or service manufactured, distributed or sold as a bona fide sales agency (incorporated with the laws of Canada as such).
He/she agrees not to sublet, assign or share any part of the exhibit space with any other manufacturer; distributor; wholesaler; jobber; sales agency or person or to allow orders to be taken within the exhibitor’s space by any person other than the exhibitor’s own employees or agents.
Exhibitors are responsible for and agree to make good any damages to the building or show equipment caused by their occupation of the space.
Booths must be staffed at all times during trade show open hours.
Please note payment in full is required to secure your booth space.  
Those exhibitors requiring additional power (more than 15 amps) will be charged accordingly.  Exhibitors are required to supply their own power bars and should come equipped with at least 30 feet of industrial extension cord.
Please contact Krista Erven at the Victoria Inn Hotel & Convention Centre directly at 807-476-2704 to arrange your shipment. Goods that need to be shipped prior to the dates of FireCon can be shipped to:         
Victoria Inn
555 West Arthur Street
Thunder Bay, ON P7E 5R5
Attention: FireCon Exhibitor
All questions regarding the FireCon trade show can be directed to Michelle O'Hara to or 905-426-9865 x222

FireCon 2018 Trade Show Floor Plan

Click on the picture below to download/print the floor plan.  
The floorplan is updated daily at 4pm.  



FireCon 2018 Exhibitor List

Below you will find the list of exhibitors for the 2018 show. 

This page will be updated daily.

2018 Exhibitors

Exhibitor Name
Booth #
A.J. Stone Co. Ltd.
21, 22 & 23
A.S. Roach Fire Services Ltd. Outdoor Space 4
ABC Fire & Safety Equipment Limited 1, 11 & 20
Air Technology Solutions 32
Annex/FFIC/Firehall Bookstore 18
Canadian Red Cross-Thunder Bay TT1
Canadian Safety Equipment Inc. 30 & 31
CN Rail 35
Code 4 Fire & Rescue Inc. 7 & 15
Commercial Emergency Equipment Co. 42
CRC Communications 4
Draeger Safety Canada Ltd. 14 & Outdoor Space 2
Fire Service Women Ontario TT2
Fisher's Regalia & Uniform Accoutrements Co.  33
Fort Garry Fire Trucks Ltd.  
5 & Outdoor Space 1
GovDeals, Inc. 17
Handy Hydrant TT4
Levitt-Safety Ltd. 26
M & L Supply Fire & Safety 36, 37 & 45
Mississauga Fire Apparatus Inc. 44
Muscular Dystrophy 6
Northern911 2
PPE Solutions Inc. 16 & 24
PRO Upfitters TT5
Provident Benefits 25
Ram Canada Inc. 43
ResQtech Systems Inc. 10 & 12
Sani-Gear Fire 40
Sea Hawk Specialized Truck Service 8 & 9 & Outdoor Space 3
Spectrum Telecom Group Ltd. 27
SPI Health and Safety 13
Superior Fire Alarm Sales & Service 34
The Loomex Group 3
TransCanada Pipelines 41
Valley Fire Protection and Services Limited 28 & 29
Whelen Canada 38
Work Authority 39
Zoll TT3


FireCon 2018 Host Hotel & Accommodations


Victoria Inn Hotel & Convention Centre
Location: 555 West Arthur Street, Thunder Bay, Ontario
Tel: 1-800-387-3331

The Victoria Inn Hotel & Convention Centre offers 15,000 square feet of convention space, specialty suites, an indoor pool, 3 storey high water slide, hot tub, and on-site dining. The Victoria Inn Thunder Bay is ideally located within walking distance of a large (national chain) grocery store, banking facilities, and only minutes away by vehicle from all that Thunder Bay has to offer.
Victoria Inn Thunder Bay rooms are furnished to exceed your expectations offering all the comforts of home. Our 110% Clean Guarantee promises, your guest room will be 100% clean or your room is free for the first night of your stay and you will receive a 10% savings on your next stay.
182 guest rooms amenities includes pillow-top mattresses, premium bedding with cotton linens and down duvet, mini refrigerators, coffee makers, work desks, 37” LCD televisions with premium cable channels, hair dryers and ironing boards with irons. Microwaves available upon request. As a guest of our hotel, you will also have access to our complimentary wired and wireless internet services. Take advantage of our indoor pool with three-story waterslide, wading pool and hot tub.
2018 Room Rates
Standard Room - $140.00
Junior King - $151.00
Poolside - $151.00
Jacuzzi/Family Suite - $185.00
Check-in time is 3pm. Check out time is 11am.
All reservations must be guaranteed to a major credit card.   The Victoria Inn Hotel & Convention Centre will try to honour requests, but they do not guarantee them. This includes room types, room #, rooms all together, floor, early check-ins and late check-outs.
Reservation Information
Please note that the room block is full.  The hotel will only be taking reservations up until August 4th, 2018 if there is a cancellation.  Please contact the hotel for information.
To reserve your room, call (807) 577-8481/toll-free at 1-800-387-3331.  Quote Group ID #580957-FIRECON.  Alternatively, you can fax or email the form below to (807) 475-8961 or
The room rate expires on August 4, 2018, so book your accommodations right away!

Alternative Accommodations

Comfort Inn 
Location:  660 W. Arthur St., Thunder Bay, Ontario P7E 5R8
Tel: (807) 475-3816

The Comfort Inn® hotel is conveniently located at the junction of highways 11/17 and West Arthur Street 1 km south of the TransCanada Highway, providing easy access to Arthur Street Marketplace, Thunder Bay International Airport, Confederation College and Lakehead University.  Tastefully appointed guest rooms come complete with fridges, microwaves, 32-inch LCD plasma televisions, coffee makers and ironing equipment. Non-smoking and handicap accessible rooms are available. Business-class rooms cater to the needs of corporate travellers with enhanced amenities including a spacious desk with ergonomic executive chair.  Complimentary hot breakfast in our spacious breakfast room, free parking and Complimentary Wi-Fi is also included.  The Comfort Inn is steps from the Victoria Inn. 
Check-in:  3pm  Check-out:  11:00am
Room Rates: 
1 Queen, non-smoking - $118.00
Reservation Information
To reserve your room, call (807) 475-3155 and Quote Group ID FireCon.  Please note the room rate expires on August 15, 2018.  

FireCon 2018 Sponsorship Opportunities

Expand your competitive advantage, credibility, image and prestige by sponsoring an event at FireCon 2018.

FireCon sponsorships are a powerful way to enhance your visibility, attract new customers and show your strong support for fire and emergency services in northwestern Ontario.  In addition, your contribution goes directly to helping the fire service.  By sponsoring one of the following events, or by working with our team to create a customized, package, you have an ideal opportunity to enhance your visibility and corporate image, highlight your products and services, gain access to new and existing clients and foster existing client relationships. 
Banquet Sponsor - $7,000
One of the highlights of FireCon is the opportunity for attendees to network with their colleagues with a delicious meal and entertainment at the annual banquet.  We also identify important fire service milestones in northwestern Ontario at the banquet such as recognizing leaders in the fire service with the Charlie Turgeon Exemplary Service Award, reflect on those we have lost in the past year, and highlight events from the past few days of learning.  The banquet has always been a special part of FireCon.  Expand your brand and support of the fire service by sponsoring this important event.  Sponsorship inclusions:   
  • Table for eight people.
  • FreeTrade Show booth.
  • Signage on each table, the stage and throughout the event.
  • Five minute address to welcome attendees to the banquet.
  • Custom branded banquet tickets.
  • Recognition on event materials and e-communications.
  • Recognition on website with direct access to company website.
  • Opportunity to provide marketing materials in delegate bags.
  • Full list of attendee’s pre and post event.
  • Use of FireCon logo (upon creative approval).
Delegate Gift - $2,500
Investing in promotional products is a wise decision for any company.  Not only does the FireCon 2018 gift provide exposure for business among your pre-existing customer base, but they can also spread brand awareness. One of the greatest draws for the FireCon 2018 gift sponsorship is the ability to leave a long-lasting impact on delegates. Delegates use items in their homes, offices and cars for extended periods of time ensuring your company branding is constantly exposed. Sponsorship inclusions:   
  • Co-branded delegate gift with your company logo and FireCon logo.  
  • Choice of branded item to provide to delegates.
  • Provide marketing material in delegate bags.
  • Recognition on event materials and e-communications.
  • Recognition on website with direct access to company website.
  • Full list of attendee’s pre and post event.
Course Sponsorship - $2,000
Sponsoring a course at FireCon goes directly to that program to help cover costs.  You will be directly impacting those working in the northwestern Ontario fire service by helping them achieve certification and/or credits to certification.  There are 10 course sponsorships available.  Sponsorship inclusions:   
  • Recognition during training session.
  • Five minute delegate address in the selected program.
  • Provide marketing material in delegate bags.
  • Recognition on event materials and e-communications.
  • Recognition on website with direct access to company website.
  • Full list of attendee’s pre and post event.
  • Commemorative plaque recognizing your company as a course sponsor.
Delegate Bag - $2,000
Another great branding opportunity.  By sponsoring the reusable delegate bag, your company branding will be displayed through the duration of the event, and will also take your branding beyond the booth.  Sponsorship inclusions:   
  • Co-branded delegate bag with your company logo and FireCon logo.
  • Provide marketing material in delegate bags.
  • Recognition on event materials and e-communications.
  • Recognition on website with direct access to company website.
  • Full list of attendee’s pre and post event.
Trade Show Networking – 2 opportunities, Thursday Meet & Greet and Friday’s Networking Night - $2,000 each
Treat all guests to complimentary appetizers and munchies at either Thursday’s Meet & Greet or Friday’s Networking Night at the Trade show.  Satisfy attendees hunger while you host the event.  Sponsorship inclusions:
  • Recognition and signage throughout event space.
  • Choice of menu items.
  • Provide marketing material in delegate bags.
  • Recognition on event materials and e-communications.
  • Recognition on website with direct access to company website.
  • Full list of attendee’s pre and post event.
Lanyard Sponsor - $1,500
Every attendee, vendor and guest speaker have to wear a name badge at FireCon 2018.  Get recognition by sponsoring the lanyard that everyone will be wearing during the event. Your company’s logo will be incorporated into the lanyard design.
  • Co-branded lanyard with your company logo and FireCon logo.
  • Recognition on event materials and e-communications.
  • Recognition on website with direct access to company website.
  • Provide marketing material in delegate bags.
Looking for something more tailored to your marketing goals? We would be more than happy to work with you to create a customized sponsorship.   For more information on sponsorship opportunities, please contact Michelle O’Hara at 905-426-9865 x222 or by email to

FireCon 2018 Contact

For more information regarding the FireCon 2018 Trade Show, sponsorship and business development can be forwarded to Michelle O’Hara at 905-426-9865 x222 or by email to

Additional information about the FireCon Trade Show can be found on the 2018 Show Information Page

Emergency North Training
Administration Office
520 Westney Road South, Unit 22
Ajax, Ontario L1S 6W6